—— The Leap · Free Resources ——
If you're a photographer, you already know the hard part isn't the photography. It's everything around it — the numbers, the marketing, the admin that eats the week you meant to spend behind the camera.
These free tools each take on one piece of that, and actually finish the job — not a teaser, a real thing you can use today. Every one started life in my own business, a decade and 1,000+ shoots in. If it didn't work for me, it's not here.
Free tools to make the business side lighter — so you can get back to the photography.
The Claude Walk-Through
Never touched AI, and half dreading it? This is the gentlest introduction there is — a nine-screen, plain-English tour of what Claude can actually do for a photography business. No hype, no jargon. And it all works on Claude's free plan, so trying it costs you nothing but a few minutes.
The Instagram Checklist
This free checklist runs you through the three things every photographer's account needs: your bio, your pinned posts, and the small habits that actually get people engaging. Work through it with your own profile open and you'll see exactly what's in place and what's missing. It won't fix everything — but it gets your setup right, which is where most lovely accounts quietly fall down.
The Real Cost Calculator
Do you actually know what a single shoot costs you to deliver? Not the price you charge — the real cost, once your time, kit, editing, travel and the taxman have had their share. Most of us would rather not look. This works it out in about five minutes, from your own numbers — and it's often the moment pricing finally starts to make sense.
More tools are on the way — each one built the same way: out of something I had to work out for my own business first. The best way to catch the next one is to be on the list, and I'll only ever send you the useful stuff.